Execution

Built for High-Stakes Events

Live and On Demand personalization delivered at scale across global brand moments

Plan Your Activation

See Us in Action

Watch how House of Etch personalizes thousands of products at events around the world — instantly, onsite, and without disruption. This is personalization made unforgettable.

What We Do

House of Etch designs and operates live personalization experiences for brands that care about perception, performance, and control. From intimate gatherings to large scale events, we execute real time engraving with precision and consistency.

Onsite Personalization

Live engraving executed in front of your guests. Their name. Your brand. One moment that holds.

Brand Activations at Scale

Built for conferences, trade shows, and high traffic environments where speed and quality cannot slip.

Measurable Performance

Longer dwell time, higher perceived brand value, and delivery accuracy built for enterprise events.

From New York to Tokyo — our four activation models meet you where your audience is.

Where We Execute

Personalization delivered across live events, private moments, and global campaigns.

Book a Personalization Strategy Session

Let’s explore how real-time personalization can elevate your next event. 20 minutes. High-impact. Brand-specific.

Schedule Your Call

Get the Brief — Etched Monthly

Insights, metrics, and personalization strategies — sent once a month.

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Designed Guest Interaction

Every interaction is intentional. Guests move through a controlled, brand-safe flow that balances speed, precision, and emotional payoff — without friction, guesswork, or operational drag.

Select

Guests personalize through a brand-safe digital interface designed for clarity, speed, and consistency.

Witness

Live laser engraving happens in real time. Attention sharpens. Ownership forms. The moment becomes tangible.

Leave With It

Guests walk away with a personalized keepsake that is kept, used, and remembered long after the event ends.

See how real brands turn live personalization into measurable performance.

View Case Studies

Performance That Holds Up

Live personalization is only valuable if it performs under pressure. These outcomes are measured across enterprise activations where scale, speed, and brand safety matter.

92%
Average brand recall following live personalization experiences
81%
Increase in guest engagement during and after the event
72%
Opt-in rate for branded follow-up or data capture moments
65%
Clients who rebook within ninety days of an activation

How Clients Experience House of Etch

Every activation follows a disciplined process designed to protect brand integrity, eliminate onsite risk, and deliver measurable outcomes.

1

Product and Use Case Alignment

We align on products, quantities, guest flow, and environment to ensure brand safety and operational fit.

2

Artwork and Brand Controls

Logos, typography, and personalization rules are finalized to ensure consistency across every output.

3

Live Onsite Execution

Personalization is delivered in real time with trained staff, calibrated equipment, and controlled throughput.

4

Guest Engagement and Opt In

Guests engage directly with the experience, increasing dwell time, participation, and data capture.

5

Post Event Reporting and Continuity

We close the loop with performance insights and recommendations for future activations.

Industries and Environments We Serve

House of Etch operates in high visibility environments where brand execution is scrutinized. We are trusted in settings that demand precision, discretion, and operational discipline.

Trade Shows and Expos

High throughput environments where speed, consistency, and brand safety define success.

Corporate and Executive Events

Private gatherings where detail, restraint, and guest experience carry brand weight.

Automotive Launches

Brand moments tied to craftsmanship, performance, and ownership experience.

Hospitality and Resorts

Guest centric environments where personalization must feel intentional, not promotional.

Conferences and Summits

Multi day programs where engagement quality matters more than volume.

Retail and Pop Ups

Temporary spaces designed to convert attention into memory and return visits.

Client Proof

Proven in Live Environments

Selected feedback from senior leaders across enterprise, luxury, and public sector activations.

“The personalized tumbler made me feel like the brand really saw me. That moment is unforgettable.”
Kerry M.
CEO, CellDeep
“Our activation drew a line out the door. Etch delivered a flawless luxury experience start to finish.”
Matt L.
Managing Director, UBS
“We’ve used other vendors. No one compares. Their setup, staff, and engraving quality was unmatched.”
James M.
CEO, JPM Fabrication
“The custom tags at our SXSW booth became the talk of the venue. It felt both premium and effortless.”
Lee M.
CEO, Design Space
“Their white glove delivery allowed us to focus on the event. They handled the wow.”
Tracy H.
State Strategist, Municipality
“It wasn’t just a giveaway. It was an experience. Our guests still talk about it.”
Amira K.
Managing Director, Saks Fifth Avenue

Common Questions

Everything below reflects how we actually operate. Clear expectations. No surprises.

What is required to book House of Etch?

We confirm the event date, location, estimated guest volume, and preferred product category. From there, our team manages staffing, equipment, logistics, and execution.

How far in advance should we plan?

Live onsite activations are typically booked four to eight weeks in advance. This protects quality, throughput, and venue coordination.

If timelines are tighter, we may recommend Etched On Demand™ as a controlled alternative.

What is Etched On Demand™?

Etched On Demand™ is our managed personalization program designed for brands that want personalization without onsite production risk.

Guests personalize through a private branded link. We produce in controlled batches and deliver either before the event or directly to individuals afterward.

No floor space. No live equipment. No guesswork.

Do you support international events?

Yes. We operate globally and support international campaigns across North America, Europe, the Middle East, and Asia. Our systems, equipment, and staffing model are travel ready and venue compliant.

What products can be personalized?

We engrave and personalize metal, leather, glass, select fabrics, and specialty materials. Common categories include drinkware, luggage tags, accessories, fragrance bottles, and executive gifts.

How do you manage volume and throughput?

Throughput depends on product type, design complexity, and station count. We scale staffing and equipment to meet demand while protecting guest experience.

Programs range from intimate executive moments to high volume environments exceeding ten thousand units.

Can guests personalize their own items?

Yes. For live activations, guests personalize through a brand safe touchscreen interface. For Etched On Demand™, personalization happens through a secure branded link.

Do you capture guest data?

Yes. When required, we capture opt in guest data including names, emails, and preferences. Data is delivered post event in a clean export compatible with CRM systems.

What differentiates House of Etch?

We focus on execution under pressure. High volume. High visibility. No improvisation.

Our work is designed to protect brand optics while creating moments people keep, use, and remember.

Can this integrate with larger activations?

Yes. We integrate seamlessly with agencies, production teams, and brand partners across conferences, trade shows, hospitality environments, and private events.

Book a Personalization Strategy Session

Let’s explore how real-time personalization can elevate your next event. 20 minutes. High-impact. Brand-specific.

Schedule Your Call